case study | rios addison
KAKE worked closely with Addison fine dining restaurant Rio's Addison to update their website. Since updating the website, KAKE has worked with the restaurant owners to create new menus, promotional graphics, and manage their social media accounts.
KAKE revamped the Rio's Addison logo, abstracting the notable "R" from the original logo, using it as the main mark. KAKE also updated the bottom text to include the restaurant's location. Rio's has three main marks:
- the abstracted "R"
- the entire name written out
- combining the two elements
Business Card & Comment Card Design
After updating the logo, KAKE designed new print material for Rio's Addison including business cards and comment cards. The business and comment cards utilize the new text version of the logo in the restaurant's staple colors, red, white, and gray.
Since the logo and website revamp, KAKE has focused on the many community events hosted at Rio's Addison. KAKE designs flyers and event menus for the restaurant utilizing the new font and color palate.
KAKE shot and edited the Rio's Addison promotional video. The video is used to promote the restaurant's physical location and can be found on their website. Check it out below.
Social Media Content
In addition to print content, KAKE designed the digital content for Rio's Addison. Below are examples of social media graphics promoting specials at the restaurants physical location.
KAKE continues to manage the Rio's Addison social media accounts including : Facebook, Instagram, and Twitter. KAKE plans, creates and schedules content for the restaurant, highlighting weekly events, new menu items, and specials.