How do I get approved for shopping on Instagram?

To become approved for shopping on Instagram, you must complete the following steps :

  • The business must sell physical goods that comply with Facebook / Instagram's merchant agreement and commerce policies

  • The Instagram account must be converted into a business profile

  • The business profile must be connected to a Facebook catalog. This can be created and managed on Facebook Business Manager, or directly on your business's Page on Facebook. You can also manage through Shopify or BigCommerce platforms. 
    Note: Facebook Pages that have' Message to Buy' option, or have country or age restrictions are not approved for Instagram shopping.

Once the above requirements are completed, the account is reviewed for access to the feature. The review process can take a few days.

If the account is approved, you'll receive a notification from Instagram and be able to turn on product tagging through Instagram Settings.

Contact us today to learn more about our social media marketing services.


KAKE Chicago digital marketing is located in the
vibrant Pilsen neighborhood. Come visit us at

2150 S. Canalport Ave, 
Chicago IL 60608
312.929.3124

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