Abdallah Law
Legal
Web design
Social media content
Chicago
2023
Abdallah Law is a criminal law firm based in the Chicago South Suburbs, specializing in criminal defense, with a particular focus on cases involving police misconduct and brutality. KAKE was hired to design the firm’s website, manage their social media content, and create a marketing funnel targeting police brutality-related cases. Our work aimed to elevate Abdallah Law's online presence and establish the firm as a trusted resource in criminal law and social justice.


Summary
Overview
KAKE designed Abdallah Law’s website, developed a strong social media strategy, and created valuable content aimed at educating the community on police misconduct and crime. Through short-form videos, scrollable infographics, and in-depth blog and vlog content, we reinforced the firm’s expertise in criminal law while showcasing the owners as champions for justice. The marketing funnel was tailored to reach those impacted by police brutality, positioning the firm as a thought leader in the space.
Challenge
The firm faced the challenge of standing out in a competitive criminal law market, while also addressing the sensitive and serious issue of police misconduct. They needed to strike a balance between showcasing their legal expertise and advocating for social justice. Additionally, creating a content strategy that effectively reached and resonated with individuals affected and concerned by police brutality required a thoughtful and targeted approach.
Solution
KAKE developed a digital strategy that included a user-friendly website designed to provide easily accessible legal information and resources. We created engaging, short-form video content and infographics to share on social media, educating the audience about police misconduct and legal rights. Additionally, longer-form blog and vlog content offered deeper insights and solutions for individuals affected by criminal law issues, particularly police brutality. This multi-channel approach positioned Abdallah Law as both a leader in criminal law and an advocate for justice, strengthening their connection with the community.
Challenge
Solutions